Zoe Laycock

Marketing Lead

Zoe Laycock is Marketing Lead at Synthesized. With a degree in Application Development their experience spans software quality assurance and AI-driven software transformation. They specialize in turning complex technical concepts into clear, value-driven narratives for customers/ product users. Zoe is also an advocate for responsible AI and DEI. Outside work, they enjoys gaming, travelling and building things.

Why Manual Test Data Management Is Costing You More Than You Think

Why Most S/4HANA Migrations Fail in Testing, and How to Fix It with Better Data

Why Copying Databases for Testing Doesn’t Scale

Data masking techniques and best practices 2026 — Synthesized TDM

Data Masking Guide 2026: Techniques, Best Practices, and AI Automation

What "SAP-Native" Test Data Management Really Means for Your Engineering Organization

Why SAP Test Data Management Is Hard And How AI-Native TDM Helps

Hive Quality Engineering Limited Partner Announcement

Resillion and Synthesized Partner to Turn Continuous Quality into a Test Data‑Powered Reality

Testhouse Global Partner Announcement

Empowering Enterprises with AI‑Native Test Data: Synthesized and Sii Poland Announce Strategic Partnership

QESTIT and Synthesized Partner to Accelerate Delivery While Reducing Risk Through Automated Test Data Management

The Future of AI in Synthetic Test Data Management and Automation

Subscribe to our newsletter
Stay up-to-date with the world of test data